The flashbulb memory got its name after the flashbulb used in photography. Just as a photograph captures a moment of time the flashbulb memory is said to store vivid and detailed moments of a particular moment of life. There is one very apt example of this memory that I can recall from my life. While growing up I was very close to one of my maternal cousin and she was equally fond of me. Once she called to say she was coming over. When she came she was a bloody mess, with cuts and bruises all over her body.